{"id":12200,"date":"2026-03-05T08:32:23","date_gmt":"2026-03-05T13:32:23","guid":{"rendered":"https:\/\/fondationlisewatier.com\/?p=12200"},"modified":"2026-03-05T08:32:24","modified_gmt":"2026-03-05T13:32:24","slug":"the-lise-watier-foundation-kicks-off-the-5th-edition-of-the-believe-in-her-campaign","status":"publish","type":"post","link":"https:\/\/fondationlisewatier.com\/en\/the-lise-watier-foundation-kicks-off-the-5th-edition-of-the-believe-in-her-campaign\/","title":{"rendered":"The Lise Watier Foundation kicks off the 5th edition of the Believe in Her campaign"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"306\" height=\"1024\" src=\"https:\/\/fondationlisewatier.com\/wp-content\/uploads\/2026\/03\/ENG-306x1024.png\" alt=\"\" class=\"wp-image-12202\" srcset=\"https:\/\/fondationlisewatier.com\/wp-content\/uploads\/2026\/03\/ENG-306x1024.png 306w, https:\/\/fondationlisewatier.com\/wp-content\/uploads\/2026\/03\/ENG-90x300.png 90w, https:\/\/fondationlisewatier.com\/wp-content\/uploads\/2026\/03\/ENG-768x2573.png 768w, https:\/\/fondationlisewatier.com\/wp-content\/uploads\/2026\/03\/ENG-scaled.png 764w\" sizes=\"(max-width: 306px) 100vw, 306px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading\"><strong><strong>44 ambassadors are joining forces to support women\u2019s financial independence<\/strong><\/strong><\/h3>\n\n\n\n<p>As International Women\u2019s Day approaches, the Lise Watier Foundation is proud to announce the launch of the 5th edition of its Believe in Her campaign.\u00a0This year, 44 ambassadors are joining forces to amplify the Foundation\u2019s mission and\u00a0concretely\u00a0support\u00a0women\u2019s financial independence.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><strong>When trust becomes a driver of collective change<\/strong><\/strong><\/h3>\n\n\n\n<p>Sometimes in life, all it takes is one person who believes in us.&nbsp;<\/p>\n\n\n\n<p>One opportunity offered at the right moment.&nbsp;<\/p>\n\n\n\n<p>One gesture that can transform a&nbsp;journey.&nbsp;<\/p>\n\n\n\n<p>And the future can brighten.&nbsp;<\/p>\n\n\n\n<p>This deep conviction drives the ambassadors of the Believe in Her 2026 campaign. From March 5 to April 5, each ambassador becomes a mobilizing force\u2014a leader who opens the way and inspires her network to take concrete action to support the professional journeys of women facing economic, social, or professional challenges.&nbsp;<\/p>\n\n\n\n<p>This mobilization is particularly meaningful in a context where, even today in Canada, more than two in five&nbsp;working women&nbsp;earn less than $30,000 per year\u00b9.&nbsp;<\/p>\n\n\n\n<p>United by a shared desire to create real opportunities for change, this campaign aims to raise $175,000 to enable 35 women to access the&nbsp;Let\u2019s&nbsp;Start Up Pathway.&nbsp;<\/p>\n\n\n\n<p>Each ambassador takes on a meaningful challenge: to mobilize her network to raise $5,000\u2014the amount&nbsp;required&nbsp;to give one woman access to the&nbsp;Let\u2019s&nbsp;Start Up Pathway.&nbsp;<\/p>\n\n\n\n<p>This contribution opens the door to a 360\u00b0 approach combining training, personalized support, financial&nbsp;aid, and a supportive network. In a structured and caring environment, participants can develop their skills, regain confidence, and lay the foundation for lasting financial independence.&nbsp;<\/p>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Graduates who choose to give back<\/strong><\/h3>\n\n\n\n<p>Among our ambassadors, ten are graduates of the\u00a0<a href=\"https:\/\/fondationlisewatier.com\/en\/letsstartup\/letsstartup-pathway\/\">Let\u2019s\u00a0Start Up Pathway<\/a>. Having themselves\u00a0benefited\u00a0from the Foundation\u2019s support and now thriving professionally, they have chosen to give back by becoming ambassadors. Together, they set a goal of raising $5,000 to offer another woman the same invaluable opportunity they once received.\u00a0<\/p>\n\n\n\n<p>Through this gesture, they aim to pay it forward, supporting and inspiring the women who will&nbsp;follow in their footsteps. Their commitment powerfully illustrates the virtuous cycle the Foundation helps create: a true multiplying effect, where individual successes become a collective movement full of impact and hope.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>You too can be part of this movement<\/strong>&nbsp;<\/h3>\n\n\n\n<p>Every donation, no matter the amount, makes a tangible difference in a woman\u2019s life. By supporting the campaign, you contribute to a wave of solidarity that transforms individual commitments into lasting, collective impact.&nbsp;<\/p>\n\n\n\n<p>This initiative also\u00a0benefits\u00a0from the support of\u00a0<a href=\"https:\/\/www.lavieenrose.com\/us?srsltid=AfmBOopgAkBOvfBYbFPp4kzFtQ7ohOKsBvc0pnZLxTvnKTc4_AEo7wkt\">la Vie\u00a0en\u00a0Rose<\/a>, an official partner of the Believe in Her campaign. Starting March 8, donations can be made directly at the register in\u00a0la Vie\u00a0en\u00a0Rose stores, giving the public an\u00a0additional\u00a0opportunity to take concrete action.\u00a0<\/p>\n\n\n\n<p>Give today and become an essential link in this chain of solidarity. Together, we can make a difference.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fuchsia\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/fondationlisewatier.com\/en\/support-the-foundation\/believe-in-her\/donate\/\">Make a donation<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>List of 2026 Ambassadors<\/strong><\/h3>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list is-style-liste-flw\">\n<li><strong>Sascha Astles<\/strong>*, Founder and CEO, DESTINATION DIGNITEE<\/li>\n\n\n\n<li><strong>Nancy Audy<\/strong>*, Photographer and founder, Un tr\u00e8fle et 3 brins d\u2019herbe, photographic stationery<\/li>\n\n\n\n<li><strong>Mart\u00efne Auger<\/strong>, McDonald&#8217;s Franchisee \/ President, Ronald McDonald House Qu\u00e9bec city<\/li>\n\n\n\n<li><strong>Cindy Badier<\/strong>*, Business Consultant and Analyst, SlowCaf\u00e9ine Solution<\/li>\n\n\n\n<li><strong>Sophie Banford<\/strong>, Pr\u00e9sidente et \u00c9ditrice,<br>KO M\u00e9dia et KO \u00c9ditions<\/li>\n\n\n\n<li><strong>Anath Barwane<\/strong>*, Women Empowerment &amp; Leadership Consultant &amp; Mentor \/ Founder, FA!TH<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list is-style-liste-flw\">\n<li><strong>Isabelle B\u00e9land<\/strong>, CPA, Managing partner, Investissement M2B inc<\/li>\n\n\n\n<li><strong>Maissae Ben Tounes<\/strong>, Lawyer, Aurora Legal Services<\/li>\n\n\n\n<li><strong>Cindy Benech<\/strong>, Partner, Lawyer, PFD Avocats<\/li>\n\n\n\n<li><strong>Audrey Bernard<\/strong>, LL.B., DESS., B.Sc., McDonald&#8217;s Franchisee<\/li>\n\n\n\n<li><strong>Julie Blanchard*<\/strong>, Founder, Aux Petites Soies<\/li>\n\n\n\n<li><strong>Sarah Bouchkhi<\/strong>, CEO, Procoms<\/li>\n\n\n\n<li><strong>Alina Bustiuc Mrut<\/strong>, Senior Relationship Manager | Commercial Banking, Bank of Montreal (BMO)<\/li>\n\n\n\n<li><strong>Delphine Chagnon<\/strong>, Partner, Tax, KPMG<\/li>\n\n\n\n<li><strong>Catherine Chantal-Boivin<\/strong>, Vice president, Creation and Partner, Casacom<\/li>\n\n\n\n<li><strong>Sarah-Maude Daviau<\/strong>, Licensed Insolvency Trustee (LIT), Roy M\u00e9tivier Roberge<\/li>\n\n\n\n<li><strong>Ariane De Warren<\/strong>, Senior Vice President, Retail Business, CAA<\/li>\n\n\n\n<li><strong>Pascale Desgagn\u00e9s<\/strong>, Vice President and Shareholder, Groupe Laroche<\/li>\n\n\n\n<li><strong>Ang\u00e9lique Marguerite Berthe Di\u00e8ne<\/strong>*, Director | Cheliel &#8211; Vilicatio &#8211; R Magazine<\/li>\n\n\n\n<li><strong>Lina Donnard<\/strong>, Founder &amp; CEO, Compagnie NOBOX<\/li>\n\n\n\n<li><strong>Janie Duquette<\/strong>, Author and Founder, Groupe Alma ma terre<\/li>\n\n\n\n<li><strong>Chantal Durivage<\/strong>, EVP Creative Affairs &amp; Founder, M.A.D Collectif<\/li>\n\n\n\n<li><strong>Claudie Fr\u00e9chette<\/strong>, Lawyer, Fasken Martineau DuMoulin LLP<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list is-style-liste-flw\">\n<li><strong>Manon Goudreault<\/strong>, Chief Client Strategy &amp; Communication Officer, BCF<\/li>\n\n\n\n<li><strong>Sergina Gu\u00e9ry<\/strong>, President &amp; Founder, EvenemenCiel Agency<\/li>\n\n\n\n<li><strong>Manel Guizani<\/strong>, Associate regional manager-Montreal, National Bank<\/li>\n\n\n\n<li><strong>Marianne Khairi-Arancibia<\/strong>, Associate, Dentons Canada LLP<\/li>\n\n\n\n<li><strong>Paule Labelle<\/strong>, President, Cava Rose<\/li>\n\n\n\n<li><strong>Sandy Lachapelle<\/strong>, M.Sc, Pl.Fin, President, Lachapelle Finances intelligentes<\/li>\n\n\n\n<li><strong>Annick Lauzon<\/strong>, Vice-President, Account Services, Bloom Digital Marketing Agency<\/li>\n\n\n\n<li><strong>\u00c9rika Laverdi\u00e8re<\/strong>*, Animal Behavior Specialist<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list is-style-liste-flw\">\n<li><strong>Genevi\u00e8ve Lavigueur<\/strong>, Wealth Management Advisor, CI Assante Wealth Management<\/li>\n\n\n\n<li><strong>Kim Ledoux<\/strong>, Corporate Lawyer, Dentons Canada S.E.N.C.R.L.<\/li>\n\n\n\n<li><strong>Liu-Anne Lemieux-Rousseau<\/strong>, <strong>Digital Marketing Manager, Familiprix<\/strong><\/li>\n\n\n\n<li><strong>Joanna Lozowik<\/strong>, Vice President, National Growth &amp; Quebec BD, National Bank Financial (NBFWM)<\/li>\n\n\n\n<li><strong>Sabrina Mach<\/strong>, Partner, Dentons Canada LLP<\/li>\n\n\n\n<li><strong>Alexia Medioni<\/strong>*, Founder, LUNA\u00cbL HANDMADE<\/li>\n\n\n\n<li><strong>Dominique Nadeau*<\/strong>, Co-owner, Domaine Botania<\/li>\n\n\n\n<li><strong>Elena Pavlova*<\/strong>, Founder and CEO, Abeilles de la colline<\/li>\n\n\n\n<li><strong>Fanny Rooseboom<\/strong>, President, G.I. Van der Rohe inc.<\/li>\n\n\n\n<li><strong>Nadia St-Laurent<\/strong>, Residential Real Estate Broker, Williams | St-Laurent &amp; Cie for Engel Volkers Montr\u00e9al<\/li>\n\n\n\n<li><strong>Caroline Th\u00e9l\u00e9maque<\/strong>, President, Groupe GAZELLES \/ Founder, Club Les GAZELLES<\/li>\n\n\n\n<li><strong>Marie-France Theobald<\/strong>, MBA, Team Leader &#8211; Business Markets Initiatives and Partnerships, Desjardins<\/li>\n\n\n\n<li><strong>Marilou Tremblay<\/strong>, Regional Vice president of sales of Montreal, Olympus Canada<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<p>*Let\u2019s Start Up Pathway Beneficiaries<\/p>\n\n\n\n<p id=\"statistique\" style=\"font-size:10px\">[1] \u00a0Statistics\u00a0Canada (2023).\u00a0<a href=\"https:\/\/www150.statcan.gc.ca\/t1\/tbl1\/en\/tv.action?pid=1110024001\" target=\"_blank\" rel=\"noreferrer noopener\">Distribution of\u00a0employment\u00a0income\u00a0of\u00a0individuals\u00a0by\u00a0sex\u00a0and\u00a0work\u00a0activity, Canada, provinces and\u00a0selected\u00a0census\u00a0metropolitan\u00a0areas<\/a>\u202f\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>44 ambassadors are joining forces to support women\u2019s financial independence As International Women\u2019s Day approaches, the Lise Watier Foundation is proud to announce the launch of the 5th edition of its Believe in Her campaign.\u00a0This year, 44 ambassadors are joining forces to amplify the Foundation\u2019s mission and\u00a0concretely\u00a0support\u00a0women\u2019s financial independence.\u00a0 When trust becomes a driver of <a class=\"read_more\" href=\"https:\/\/fondationlisewatier.com\/en\/the-lise-watier-foundation-kicks-off-the-5th-edition-of-the-believe-in-her-campaign\/\">&#8230;<\/a><\/p>\n","protected":false},"author":12,"featured_media":9740,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[24,20],"tags":[],"class_list":["post-12200","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une-en","category-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Lise Watier Foundation kicks off the 5th edition of the Believe in Her campaign - Fondation Lise Watier<\/title>\n<meta name=\"description\" content=\"As March 8 approaches, the Lise Watier Foundation launches the 5th edition of the Believe in Her campaign with 44 ambassadors 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