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A beauty gesture that changes lives: the Love My Lips campaign is back! 

Once again this year, the Lise Watier Foundation is proud to count on the invaluable support of Watier, a founding and steadfast partner since the very beginning. Through large-scale campaigns, Watier contributes significantly to our mission: to support local women in their journey toward financial independence and professional fulfillment. 

From August 28 to September 24, 2025, for every Love My Lips caring lip oil sold, inany shade, Watier will donate $5 to the Lise Watier Foundation. 

The campaign will run in Quebec from August 28 to September 24, and in Ontario, in Shoppers Drug Mart stores, from August 31 to September 27, 2025. 

Why choose Love My Lips? 

Because it’s so much more than a beauty product. 

Love My Lips is a beloved lip oil made with nourishing ingredients that hydrate and repair the lips while delivering a glossy, comfortable, and non-sticky finish. It enhances natural beauty, offers a moment of well-being… and contributes directly to a powerful cause. 

Let your smile shine, brighten their future 

By purchasing this caring lip oil, you are showing solidarity with hundreds of women striving to reach their full professional potential. 

The funds raised through this campaign will directly support the Let’s Start Up Pathway, a 360° approach designed to help local women bring to life a transformative professional project whether through entrepreneurship, a return to school, or a career shift. 

 With our innovative programs offering training, personalized coaching, financial support, and access to a strong network, the Lise Watier Foundation gives women the tools they need to build long-term financial independence. 

 The Let’s Start Up Pathway allowed me to take a step back and analyze the rapid growth of my business. I had the privilege of being guided by knowledgeable advisors who supported me through this great challenge. I also truly enjoyed connecting with other motivated, hardworking, and determined women who, in turn, shared their passions with me. I have been benefiting from these learnings and wonderful encounters every day since joining the great Lise Watier Foundation family. Thank you!” – Roxanne, graduate of the Entrepreneurship Program  

Together, let’s brighten their future. 

Visit your nearest participating pharmacy or shop online to get your Love My Lips today.  

MARIE-ÈVE

Graduate of the Entrepreneurship Program

The Lise Watier Foundation offers the Let’s Start Up Pathway in Montreal, Quebec City, the Laurentians, Montérégie, Sherbrooke, Drummondville and Toronto. More than 350 women a year are committed to taking action through the Let’s Start Up Pathway. They graduate with a better understanding of their strengths and skills, as well as the knowledge and tools to implement their professional project. Women thus begin a new journey towards financial independence through entrepreneurship, a return to school or a more fulfilling job.

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